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The 7 Myths of Selling - Open Training Course

The 7 Myths of Selling seminar blows the whistle on the 7 myths of selling. It explains why the 7 myths are wasting your time, reducing your sales performance and costing you money!

 

The 7 Myths of Selling Overview:

The 7 Myths of Selling seminar blows the whistle on the 7 myths of selling. It explains why the 7 myths are wasting your time, reducing your sales performance and costing you money!


As the second oldest profession in the world, salespeople throughout time have developed some weird and wonderful theories on how best to sell their wares. Having observed over 1000 sales calls across all industry sectors we have witnessed at first hand the shortcomings and failure of the myths to deliver. We have watched as the well meaning salespeople become frustrated and disheartened when the best efforts go unrewarded.

 

The single most important discovery is that great salespeople never follow the myths. This is because the myths are theories that have no substance in the modern world. They are myths that have been taught by well meaning salespeople and sales trainers, eager to pass on the wisdom and knowledge that their sales mentors had passed on to them. But like a cult, no-one had questioned whether they were true. They may have worked once, but they do not work today.

 

Great salespeople give the appearance of making the way they sell mystical because they do not follow the 7 myths. But do not be fooled. This seminar articulates and exposes the ‘way’ of great salespeople. By exposing the 7 myths of selling you will discover the 7 truths of selling and become a great salesperson.

 

The 7 Myths of Selling:

Myth 1: Great salespeople use the gift of the gab because people buy people
Myth 2: Great salespeople can to sell ice to by having a positive mental attitude
Myth 3: Great salespeople ask lots of questions
Myth 4: Great salespeople are great closers
Myth 5:
Great salespeople are professional presenters
Myth 6: Great salespeople play the numbers game
Myth 7: Great salespeople plan the sale in detail

 

Found out why they are all myths and what to do instead!

 

Content of Workshop:
By exposing the 7 Myths we will cover the following:

  • The Buying Process
  • The Steps of the Sale
  • Product Differentiation
  • Value Proposition
  • The Value Compass
  • Questions Techniques
  • Definition of Need
  • Consultative Selling
  • Objection Handling
  • Ways to Engage an Audience
  • Story Telling
  • Canvassing Techniques
  • Warming up a Cold Call
  • The Planning Essentials

 

Workshop Dates
Please contact us for workshop dates and venues
Download course information here (PDF)

 

 

Here are three great reasons for attending the The Top Performer Formula programme:

At Lammore Consulting, our mission is to provide training events that entertain, inspire and make a difference.

 

Inspire: Our delegates come away from our programmes feeling inspired and ready to meet their challenges head on. The material has been researched and written to meet key business needs in the real world.

 

Entertain: We promise to deliver our training events in an upbeat and fun way. Our speakers are professionally trained and experienced in the world of business and entertainment, and know how to engage an audience.

 

Make a Difference: A training workshop is only effective if the learning is implemented. All delegates attending a Lammore development programme are followed up through regular online contact to ensure that their personal development plans are being put into action. In addition we encourage ‘Action Learning’ events to take place within one month of the training being undertaken to re-enforce the key messages of the programme.

Please contact us for further inforamtion

 

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